On March 27th we had our 1st of 4 regional E4 Trade Shows of the year in Chicago. We had an outstanding turnout. Well over 500 dealers and end users attended. As per usual, our marketing department came through in spades. All the feedback I received from every vendor, sponsor and attendee made it clear this event was a resounding success. In terms of the business I manage, it was for me as well.
One of the key attractions to our E4 shows is accessibility to new products and technologies. On display was the new, highly anticipated Barco Laser Phosphor PGWU-62L projector.
This was the first real opportunity I had to see this new unit in action. I must say, it did not disappoint! In a room overflowing with ambient light, this projector had no difficulty whatsoever of filling that Da-Lite screen with stunning image quality. Black levels, color uniformity and eye popping contrast were what caught my attention immediately. And given the price point of this model and of its WXGA cousin, we anticipate the demand to be very high for both models. But no worries, we will be prepared. Both models will be stocked in all our ProAV warehouses across the country.
As many of you know, some of Barco’s competitors were quicker to market with their versions of lamp-less models. Barco’s position on this at the outset was made very clear, they were not going to release a projector model employing laser technology until it met their standard for performance across the board. If I can quote a line from one of my favorite movies “you can’t rush art”. (Name that movie. I’ll give you a hint, Tom Hanks was involved in it.) This projector truly is a work of art. Outstanding job Barco!
For those of you who were able to attend our show and had the opportunity to feast your eyes on the 62L, I’d love to hear what you thought and what your reaction was.