I was recently asked my opinion on guiding principles for content prepared for close-up viewing versus long distance. My immediate response was that there was a category missing there. The Almo Content Design team looks at viewing distance as three different categorie read more
8K Displays… So What’s the Buzz?
You’ve heard the buzz about 8K display technology. But what is it about these displays that make them ideal for commercial settings? According to research firm, IHS Markit, as the demand for super-large TV displays grow, the need for higher resolution is set to increase read more
Samsung Goes All-In on Digital Signage
I learned something new this year at InfoComm: I have no future as a professional gambler. While true, that’s not really it. What I REALLY learned was that LED may soon take over the world of digital advertising. There were probably more digital signage dis read more
Checking Boxes
A digital signage content management software that ✓ all the boxes. Clients looking for a digital signage solution often have very similar feature sets that they are seeking. In the past, there were some features that our solutions could not provide, so the clien read more
Happy National Coffee Day
I LOVE coffee!
Anyone who knows me knows that coffee is my life blood. Not sure what I would do without that first cup in the morning that gets my eyes to open all the way, and gets the blood pumping at high octane.
While driving six hours last week to our latest E4 in NJ (http://e4avtour.com/) I had to pull off the thruway to fill up…not just on gas but on coffee. As I pulled up to the drive thru, I was staring at the menu…like staring, staring. Not in confusion of what I was going to order (duh, I know that by heart) but because I totally recognized the beautiful outdoor menu display that was super bright and sharp. It was the 46-inch Samsung OH series high-bright displays. I was sure of it!
After several more coffee and bathroom stops along the way I finally got to my hotel and jumped on line to do some digging. Come to find out there was an article written this past spring about Dunkin running a pilot program at some of their locations with Samsung Outdoor Displays. Check out the article on Samsung’s blog here: https://insights.samsung.com/2017/04/04/dunkin-donuts-serves-up-an-enhanced-customer-experience-with-outdoor-menu-displays/
When you’re amped up on coffee it’s hard to slow down… and the deeper I dug the more fascinated I became at just how impactful outdoor menu boards are. For example, over a five-year period, a QSR with a 10-store pilot can increase profit by almost $1.5 million and reduce costs by over $1 million! That’s a LOT of lattes and donuts!
An in-depth study on ROI with Outdoor Displays in QSRs
Get yourself a cuppa joe and download the study by Forrester Consulting on the Total Economic ImpactTM (TEI) of Samsung Outdoor Digital Menu Boards that examined the ROI Quick Service Restaurants experienced when deploying outdoor digital menu-boards in their drive-thru locations.
What’s your go-to fast food fix, and do they have static posters or digital menu boards?
My Take on Samsung’s The Frame… The Most Beautiful TV You’ve Never Seen
Last week I was at CEDIA expo in San Diego and I got a firsthand look at the 2017 product of the year, The Frame. Does it live up the hype? You bet it does. Don’t worry if you missed it. You can check it out for yourself at the www.e4avtour.com. What impressed me w read more
LG Introduces LV640S – the New Series of Smart TV Signage
Author: LG Commercial Display We’re hearing it more and more. Small and medium-sized businesses are looking for eye-catching, affordable and easy to manage ways to communicate with their customers. And it has to be attention-grabbing—enough to get customers to look up f read more
Raspberry Pi Now Being Served
In an earlier blog this year, I reviewed NEC’s recent announcement to incorporate the popular Raspberry Pi (RPi) computer with selected new V-Series and P-Series panels by mid-2017. The addition of RPi continues NEC’s open platform philosophy utilizing OPS slots that pr read more
3 Ways LG Commercial Displays Compare to Major League Baseball
Everyone wants to hit their business opportunities out of the park – and LG’s newest commercial displays can help make this possible! Given that we are in the midst of summer, it only makes sense to compare how LG displays are like one of greatest games on Earth…you gue read more
Refined Southern Fare with a Story Only Digital Signage Can Tell
As a nod to The Kentucky Derby, a few classic cocktails were in order to celebrate New York’s Always Dreaming, the colt who was “ready to run” at Churchill Downs on Saturday and bolted over the finish line in first place despite the mucky track and acclaimed list of con read more
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